Resources: Pastas R Us, Inc. Database & Microsoft Excel®, Wk 1: Descriptive Statistics Analysis Assignment
This assignment is intended to help you learn how to apply statistical methods when analyzing operational data, evaluating the performance of current marketing strategies, and recommending actionable business decisions. This is an opportunity to build critical-thinking and problem-solving skills within the context of data analysis and interpretation. You’ll gain a first-hand understanding of how data analytics supports decision-making and adds value to an organization.
Pastas R Us, Inc. is a fast-casual restaurant chain specializing in noodle-based dishes, soups, and salads. Since its inception, the business development team has favored opening new restaurants in areas (within a 3-mile radius) that satisfy the following demographic conditions:
Median age between 25 – 45 years old
Household median income above national average
At least 15% college educated adult population
Last year, the marketing department rolled out a Loyalty Card strategy to increase sales. Under this program, customers present their Loyalty Card when paying for their orders and receive some free food after making 10 purchases.
The company has collected data from its 74 restaurants to track important variables such as average sales per customer, year-on-year sales growth, sales per sq. ft., Loyalty Card usage as a percentage of sales, and others. A key metric of financial performance in the restaurant industry is annual sales per sq. ft. For example, if a 1200 sq. ft. restaurant recorded $2 million in sales last year, then it sold $1,667 per sq. ft.
Executive management wants to know whether the current expansion criteria can be improved. They want to evaluate the effectiveness of the Loyalty Card marketing strategy and identify feasible, actionable opportunities for improvement. As a member of the analytics department, you’ve been assigned the responsibility of conducting a thorough statistical analysis of the company’s available database to answer executive management’s questions.
Write a 750-word statistical report that includes the following sections:
Section 1: Scope and descriptive statistics
Section 2: Analysis
Section 3: Recommendations and Implementation
Section 1 – Scope and descriptive statistics
State the report’s objective.
Discuss the nature of the current database. What variables were analyzed?
Summarize your descriptive statistics findings from Excel. Use a table and insert appropriate graphs.
Section 2 – Analysis
Using Excel, create scatter plots and display the regression equations for the following pairs of variables:
“BachDeg%” versus “Sales/SqFt”
“MedIncome” versus “Sales/SqFt”
“MedAge” versus “Sales/SqFt”
“LoyaltyCard(%)” versus “SalesGrowth(%)”
In your report, include the scatter plots. For each scatter plot, designate the type of relationship observed (increasing/positive, decreasing/negative, or no relationship) and determine what you can conclude from these relationships.
Section 3: Recommendations and implementation
Based on your findings above, assess which expansion criteria seem to be more effective. Could any expansion criterion be changed or eliminated? If so, which one and why?
Based on your findings above, does it appear as if the Loyalty Card is positively correlated with sales growth? Would you recommend changing this marketing strategy?
Based on your previous findings, recommend marketing positioning that targets a specific demographic. (Hint: Are younger people patronizing the restaurants more than older people?)
Indicate what information should be collected to track and evaluate the effectiveness of your recommendations. How can this data be collected? (Hint: Would you use survey/samples or census?)
Cite references to support your assignment.
Resources: Pastas R Us, Inc. Database & Microsoft Excel®, Wk 1: Descriptive St
Struggling with a similar assignment? Don’t know where to start? Don’t have time to work on this? Get a high-quality paper written for you from scratch – PLAGIARISM FREE, guaranteed to get you a good grade. To get started, please click on the Submit Your Instructions at the bottom of the page.
Need Writing Help? Our writing specialists are here 24/7, every day of the year, ready to support you! Instantly chat with an online tutor below or click here to submit your paper instructions to the writing team.
More than just an assignment.
Who is this homework service for?
* If you are having a really hard class and want to get through it, then this is for you.
* If you have a medical emergency or someone close to you has a medical emergency and you don’t think you’ll be able to turn your assignment on time, this is definitely a service you could use.
* You can use us if you are having a tough Professor who won’t give you the grades you deserve.
* If you have a tight work schedule and you are getting points deducted for not submitting assignments on time.
* English might not be your first language and you feel like you are being left behind in class because of it.
* If you have a large project coming up and don’t think you have enough time to get it done well, definitely reach out to us.
Hi there! My name is Anna.
Super stoked you are checking us out! We would like to help you with your assignment. We just need a few things from you:
* The full assignment instructions as they appear on your school account.
* If a Rubric is present, make sure to attach it.
* Any relevant weekly readings or learning resources.
* Include any special announcements or emails you might have gotten from your Professor regarding your assignment.
* Any templates or additional files required to complete the assignment.
If your assignment is somewhat complex and you need to explain it, please don’t hesitate to reach out to me via live chat.
Frequently asked questions
How soon can I get my paper done?
It depends with your deadline. If you need your paper completed in 3 hours, we will deliver it in that time. All you need to do is indicate your deadline in our custom order page here. Alternatively, if you are sending us your instructions via email, please be sure to indicate your deadline.
Will it be completely original? I don't want to be caught in a case of Academic Integrity Violation.
We are as paranoid as you are. Maybe even more! And we understand that the greatest sin you can commit in your academic journey is plagiarizing your academic work. To that end, we have made sure that we check and double-check our papers using high quality plagiarism detection tools such as SafeAssign and Turnitin before submitting the paper to you.
Who is my writer? Is he/she a native English Speaker?
All our writers are native English Speakers. That is not to say that ESL writers are not good, we just prefer hiring native writers because we want the very best people working on your paper. This might mean paying a little bit more for your paper as opposed to when you pay a foreign company whose writers are non-native English Speakers.
What if I need revisions? Will your charge additional for this?
Of course not! If you do happen to require a revision on your paper, our team will handle it for you free of charge. Matter of fact, we won’t rest till you are happy with your paper. So, ask for as many revisions as you need, it’s completely FREE!
Will you give me my money back if I don't like my paper?
We have very few instances where we delivered a paper that a client didn’t fall in love with. But if it so happens that you don’t like your paper for any reason whatsoever, we’ll refund your money back no questions asked.
I have more assignments after this, can you help me with those too?
Of course! And what’s even better is that we can reserve a writer permanently to work on your entire class. This comes in handy for projects which build up on each other and where you need just one writer, one writing style.
I got my order information wrong, can I change that?
Yes you can. Just reach out to our support team via email (email@example.com) or live chat here and they’ll help you change the instructions.
Can I place an order via email instead of going through the order page?
Yes you can. Email Anna at firstname.lastname@example.org, she’s in charge of our sales team. Alternatively, you can talk to our Live Chat team here and request to speak to Anna.